-
An Outsiders Perspective
Mammoth Mountain in Northern California hosted the first take on Oakley’s winter apparel launch for 2012. A resort that offers a wide variety of terrain for all levels of skiers and boarders alike and from the outside looking in, a trip like this may seem all play and no work, when in reality, it’s much more work than play.
-
Spring Fest 2011
Spring Fest is a social gathering held every year and is the perfect opportunity to show the 4,400 cadets exactly why Oakley is the number one choice for eyewear, Rx, goggles, gloves, boots, and bags among government and military personnel.
-
SF O Store Hosts Red Bull Ride + Style Launch Party
The Oakley store on 842 Market Street in San Francisco closed early today for a private event. As employees scrambled to stuff gift bags, stash mannequins and usher in the DJ, passers-by loitered out front hoping to be invited in. No such luck…
-
Sea Otter Classic
Pulling in to beautiful Monterey, California and the famous Mazda Laguna Seca Raceway, the Rolling O Lab was on hand for the largest bike event in North America. From April 14th through the 17th, over thirty thousand chain love enthusiasts gathered together for four adrenaline filled days of cycling events across the entire Raceway.
-
Oakley’s 2010 Charitable Impact Report
When innovation and outreach collide – Check out the remarkable things Oakley did to impact our global community in 2010.
-
Oakley Women Test FA12 Tech Outerwear in Mammoth
As many resorts and mountain towns are closing down for the season and welcoming spring, last Monday, a crew of riders and skiers headed to Mammoth Lakes, California for a week on snow to perform the first functional tests of Fall 2012 technical outerwear.
-
Bidding Open Now: Oakley & Red Bull Ride + Style Host Silent Auction Benefiting the Pablove Foundation
Let the biding begin! Red Bull’s Ride + Style is bringing a host of fixed freestyle riders to the heart of San Francisco for a one of a kind event pairing track and freestyle competitions with art.
-
German/Austrian Dealer Tour 2011
One week, three cities and more than 2300 kilometers on the road: Ines Kreutzer’s story.
-
Relaunch of the Oakley London Store in Covent Garden
Oakley celebrated the reopening of its flagship London Oakley Store on Friday 15th April with the brand’s CEO, Colin Baden and some of its iconic athletes.
-
Bloody Eye: Softballs Aren’t Soft
““If it weren’t for my Gascans, my cheek bone would have been fractured.”
-
Vision d’Avenir
Big success for the Rolling O Lab at Lyon’s optic federation!
-
Fixed Gear Biking Meets Urban Contemporary Art in San Francisco
Oakley has teamed up with Red Bull for their first ever Ride + Style event, which is rolling into San Francisco at the end of this month.
-
Sneak Peek: Wind Jacket
Oakley’s new Wind Jacket is blowing in soon.
-
Oakley Angel Delivers The Unexpected
Oakley recently installed a twelve-foot tall, metal angel with a twenty-five-foot wingspan at our London Covent Garden O Store.
-
Blade & Board Short Testing Las Flores, El Salvador
In preparation for the North American release of our BLADE board short we thought we better put our product thru the extensive testing that makes our product first and foremost work, while showing some key retailers what goes into the process.
-
March 2011's Best Sports Moments Caught on Film
Throughout the month of March Oakley athletes were busy breaking records and winning everything from X Games medals to MotoGP races. And as usual, they did it all in style. Revel in just a few of their many exploits by checking out this month’s best sports moments caught on film.
-
Oakley in Television
In between pushing the bounds of sport performance eyewear innovations, perfecting a women’s active wear line and working with some of the world’s most talented athletes, Oakley also maintains a presence in Hollywood.
-
10th Annual Ride Shakedown
The Rolling O Lab made it’s way north of the border for the 10th annual Ride Shakedown at Mont Saint-Sauveur. As the unofficial home of Quebec’s ski industry, this resort is the perfect location for one of the larger contests in snowboarding.
-
Oakley Store Opens in Times Square
Oakley O Store in New York’s Times Square Opened April 9.
-
Oakley Field Testing Escapes the Bear Trap and goes on to Play 72 Holes in Two Days at the PGA National Resort in Palm Beach Gardens Florida
The PGA National Resort in Palm Beach Gardens, Florida set the stage for some serious golf product testing. The PGA national hosts the Honda classic, an official PGA tour event, and home of the infamous Bear Trap designed by Jack Nicklaus.
-
Hibbets Sports Annual Managers Meeting
Over 350 of Hibbets Sports top managers got together at the Birmingham Jefferson Civic Center for their annual managers meeting located in downtown Birmingham Alabama.
-
Party Rockin’: Oakley Lights Up SXSW Austin With LMFAO, Shwayze, Kelley James, B.o.B and More
If you think it was a coincidence that Sky Blu from LMFAO set off the Oakley show at the SXSW Festival…think again. ‘Party rockin’ might as well be our middle name. Exhibit A: Moodswing360 + Oakley’s killer event at The Phoenix in Austin during the festival. It was the show’s second year, and it absolutely went off. Again. With LMFAO (star Electro artists) and Dev and the Cataracs – along with Oakley’s own Shwayze/Cisco Adler and Kelley James in the house and busting out some major tunes (and more artists), the party raged into the morning hours the only way we know: Big time. But all the O action during the week didn’t just go down in one place at one time.
-
Flip The Switch: Switchlock Technology Opens Up Possibilities
With Switchlock Technology™, the new Oakley Fast Jacket™sunglass lets the wearer match optics to the environment to maximize performance and safety.
Articles by Date
April 2011
2013
2012
- January (7)
- February (8)
- March (11)
- April (7)
- May (5)
- June (10)
- July (8)
- August (10)
- September (7)
- October (5)
- November (1)
- December (4)
2011
- January (9)
- February (14)
- March (11)
- April (23)
- May (19)
- June (14)
- July (10)
- August (12)
- September (7)
- October (10)
- November (5)
- December (7)
2010
- January (16)
- February (8)
- March (15)
- April (10)
- May (14)
- June (9)
- July (15)
- August (11)
- September (18)
- October (6)
- November (6)
- December (12)
2009
- January (9)
- February (62)
- March (21)
- April (12)
- May (16)
- June (16)
- July (17)
- August (16)
- September (24)
- October (10)
- November (8)
- December (8)
2008
- January (1)
- February (1)
- March (5)
- April (6)
- May (10)
- June (23)
- July (35)
- August (23)
- September (22)
- October (17)
- November (13)
- December (6)
2007
- January (6)
- February (3)
- March (15)
- April (16)
- May (11)
- June (7)
- July (5)
- August (15)
- September (7)
- October (7)
- November (5)
- December (7)
2006
- January (5)
- February (10)
- March (12)
- April (6)
- May (5)
- June (9)
- July (5)
- August (10)
- September (5)
- October (3)
- November (4)
- December (8)
2005
Change Country