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February 2011

• Oakley Becomes Official Eyewear Partner of Mammoth Mountain Ski Area

  Posted about 2 years ago by Alyssa Gross

  Oakley, Inc. today announced that it has entered into a long-term agreement to be the Official Eyewear Partner of Mammoth Mountain Ski Area, one of the most popular ski destinations in America. The company is also being recognized as an Official Terrain Park Supporter of the Unbound Terrain Parks at Mammoth Mountain.

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• Oakley South Africa Release 2011 Lifestyle Eyewear Collection

  

  Posted about 2 years ago by Oakley

  Oakley South Africa today unveiled their latest eyewear collection to a flurry of VIP guests which included local celebrities, sponsored athletes, media and VIP’s at the luxurious Crystal Towers Hotel and Spa in Cape Town.

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• Sneak Peek: O Store Installation

  

  Posted about 2 years ago by Danny Evans

  Delivering the unexpected to an as-yet-unnamed O Store.

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• LOVE + GUTS AUSTRALIA: Skateboarding Killed the Art Show

  

  Posted over 2 years ago by Elishia Matta

  Oakley’s LOVE + GUTS international art show showed its panache Friday night (Feb. 18) in Bondi Beach, Australia having one of the most memorable events to date. Skaters, artists and art lovers came out to the Beach Road Hotel in support of one of Oakley’s most anticipated events. Tied into the BOWL-A-RAMA skate contest, the Art Show has become a staple not only for Australia, but for all the skaters competing in the event.

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• Golf Galaxy Managers Meeting

  

  Posted over 2 years ago by Kyle Matias

  The Rolling O Lab is making its way around the Sunshine State these days, enjoying some of the first warm weather of the year and one of the states favorite pastimes. Oakley took part in this year’s annual Golf Galaxy Managers meeting at the PGA National Resort in West Palm Beach.

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• Bloody Eye: Road Rash and Radar

  

  Posted over 2 years ago by Danny Evans

  South African cyclist Theo Blignaut “ate tar” and lived to tell about it.

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• Oakley 3D Glasses Gain RealD® Certification

  

  Posted over 2 years ago by Oakley, Inc.

  RealD 3D Technology Most Widely Used in Cinemas Around the World

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• Field Testing and R&D Lab go to Pheonix, AZ

  

  Posted over 2 years ago by Jessie Anderson

  Oakley Field testing takes part in the 2nd annual Scull Cup Tournament and Oakley Golf Ambassador Training Sessions.

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• The Waste Management Phoenix Open suite gets Tested out by R&D

  

  Posted over 2 years ago by Jessie Anderson

  After the morning of educating golf ambassadors in the off site R&D lab, Oakley Field Testing and R&D decided to test out the Oakley sponsored suite on the infamous 16th hole of the Phoenix open.

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• Celebrity Shreddage! Oakley Rocks Park City with ‘Learn to Ride’ - Sundance Film Festival

  

  Posted over 2 years ago by Andrew De Lara

  What do you get when you put celebrities and Oakley together in Park City, Utah? Major shreddage. Sundance Film Festival style. The Big O invaded the snowy town late January with a sick setup at the Downstairs venue on Main St. (Owned by That 70’s show star Danny Masterson) – bringing together a vibrant collection of personalities from Hollywood, the music world and action sports for yet another edition of O’s ‘Learn to Ride’ event. And it was definitely a party.

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• January 2011's Best Sports Moments Caught on Film

  

  Posted over 2 years ago by Elishia Matta

  Oakley athletes could be found competing in everything from Alpine skiing to Supercross and Winter X Games in January. Check out this gallery to see some of their finer moments caught on film.

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• Disruptive By Design: The History of Oakley Sport Performance Eyewear

  

  Posted over 2 years ago by Danny Evans

  Oakley eyewear has both literally and figuratively changed the face of performance sports. Our sunglasses and goggles have ridden shotgun on a heaping scoop of the most iconic and awe-inspiring moments in sports history.

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• Sneak Peek: MLB® Fives Squared

  

  Posted over 2 years ago by Danny Evans

  Oakley introduces the New High-Five.

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• Making it happen in the EURO LOW SNOW Year

  

  Posted over 2 years ago by Mark Shelp

  All in all, this has to be Oakley’s best technical piece. Good work guys. Hope to ski with you soon. Mark.

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