REVTour Drops in on Seattle


The Rolling O Lab made the journey to Washington. Their mission was to educate the local Oakley retailers, sales associates, athletes, and local media. And The Rev tour delivered another home run on the west coast.

Chanelle Sladics was on location shooting for FUEL TV’s The Daily Habit. And on the night before her birthday the party was getting rolling early. The line was almost around the block as the anticipation was building. The agenda was as follows: Take a Oakley Optics and Technology Tour in the O Lab, build your own custom Oakley goggle, and then enjoy night. With a killer DJ and rocking band, the venue was stoked that nobody was working that night. It was a great promo to keep our friends selling the product excited about the upcoming winter season.

Matt Crane the Washington Oakley Sales rep had this to say, “The Oakley REV Tour stop in Seattle was amazing. The Rolling O Lab looked insane set up in front of the club and the crew did an incredible job demonstrating HDO optics for all the attendees. Throw in a great show by the band Hockey, an incredible DJ in Sean Toomey and cap it off with over 200 people building their own custom Oakley snow goggles and you’ve got a pretty sick event.”

Make sure to watch Oakley Week on FUEL TV’s The Daily Habit, January 12-16, 2009. And check in with riders from Breckenridge, Colorado.