Eero Ettala is psyched. Oakley’s Finnish Snowboard Star just landed the front cover of Europe’s prominent Onboard Magazine. But even better: the shot captured the essence of his being – featuring key elements of his hometown, Helsinki. From the so-called “Church of Doom” (we don’t know why they call it that) to the infamous “booze cruise” boats that ship partiers from the Finnish city to Stockholm, Sweden, the sweet photo reflected the core of who Eero is…and where he’s from. And some Oakley love, of course.