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Final Teaser: Oakley Week
Kicking off Monday, January 12th on FUEL TV’s “The Daily Habit” – Oakley Week showcases all of the brands best skiers and snowboarders. Each day drops different athletes and personality starring Danny Kass, Chanelle Sladics, Tanner Hall, Simon Dumont, Eero Ettala, Sammy Carlson, Jake Blauvelt, Seth Morrison, Trevor Andrew and Gretchen Bleiler.
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Day 1 of Oakley Week On FUEL TV: Jake Blauvelt and Seth Morrison
So in unprecedented fashion Oakley and FUEL TV had a full on outdoor set built by noon on Tuesday in downtown Breckenridge to tape a signature week of The Daily Habit. The set consisted of a main stage with leather bar stools, VIP Lounge presented by Target, Oakley Rolling O Lab with live feeds on five different flat screens and Kicker audio system. Additionally, it was also a classic Breck day with a high of 18 at noon, then add in some wind and radically dropping temps by early afternoon and you have a really dedicated crew.
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Oakley Takes Over SoHo
Stop four of the Oakley REVTour hit SoHo, New York yesterday, and in true Oakley style the huber scenester neighborhood of Manhattan, was taken over for a full day with The Rolling O Lab set up on both Thompson and Watts street. The party inside at Red Bull Space was an incredible venue completely transformed into an Oakley showroom of apparel, eyewear and branding galore.










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