The White Suite Delivers For Select Chinese Media
On the first sunny afternoon since our arrival to Beijing, Shaun White sat down with a dozen media outlets from China to do exclusive one-on-one interviews, including Men’s Health, Outside Magazine and SoHu.com. Located in a deluxe suite on the 31st floor of the Westin Hotel each media outlet gained unprecedented access to the two time Winter Olympic gold medalist.
Before the media arrived, Shaun signed several pieces of his signature product line, including a limited set of gold vault boxes housing limited pieces from his Holbrook line of eyewear. These items were a huge hit with the media outlets as well as when White pulled out his two Winter Olympic gold medals from Turin and Vancouver.
Shaun was an incredibly gracious host taking on all the tough questions the media had for him ranging from his athletic accomplishments to his personal life. Oakley set up one of the main rooms in the suite to be the intimate interview location for each media outlet to settle in and get comfortable with calmingly cool minded Mr. White.
After five hours of interviews Shaun was able to relax and kick back with his friends in the suite before heading over to the “Oakley and Shaun White Present Air + Style” press conference at the Crown Plaza Hotel.
Make sure to check out the select photographs from Oakley’s Senior Staff Photographer, Russ Hennings.