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Oakley Provides Invited Media Exclusive Access To 2010 Tour de France
Once again Oakley provided what many called their best trip ever. From the entertaining bus rides to riding brand new Cervelo’s on the Stage 18 course to a VIP Suite at the finish line on the Champs-Elysee to a private dinner party in le Louvre garden.
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2010 Tour de France Stage 20 Recap: Cav Makes It Five Victories
On a cool overcast day in Paris the 2010 Tour de France came to an end in another dramatic sprint that showcased how dominate Mark Cavendish really can be at the finish line. Beating his next closest competitor by over 10 meters Mark put up a high five to indicate his fifth stage victory at this year’s Tour de France, giving him an unprecedented 15 total stage victories in three years at the Tour.
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2010 Tour de France Stage 17 Recap: Victory Number 10 for Oakley
The day before he took on Alberto Contador and the Tourmalet’s vertiginous flanks, Andy Schleck said he thought Thursday’s ascent of the most storied mountain pass in the Pyrenees would be his last chance to rip the yellow jersey off Contador’s back.
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2010 Tour de France Stage 16 Recap: New Stage Victory for Oakley
Pierrick Fedrigo (OAKLEY) held off the threat of seven-time champion Lance Armstrong to hand the hosts their sixth success on the Tour de France 16th stage Tuesday.
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2010 Tour de France Stage 11 Recap: Cavendish Wins Again
Oakley’s speedster Mark Cavendish won his third sprint finish of the 2010 Tour de France today, giving him 13 career Tour de France stage wins. The stage took the riders out of the mountains, allowing the sprinters to take center stage with the GC candidates playing it cool in the heavy heat.
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2010 Tour de France Stage 9 Recap: Schleck Takes Yellow
Andy Schleck (OAKLEY) of Luxembourg captured the overall lead at the Tour de France at the end of a mountainous ninth stage won by French rider Sandy Casar on Tuesday.
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2010 Tour de France Stage 8 Recap:
Luxembourg’s Andy Schleck (OAKLEY) said he is happy to wait for his chance to take the Tour de France yellow jersey – as long as he has it on his shoulders in Paris. Schleck claimed victory on the first real mountain stage of this year’s race on Sunday after jumping out of a group of favorites in the final kilometer of the 14km climb to Avoriaz, beating Spaniard Samuel Sanchez at the line.
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2010 Tour de France Stage 6 Recap: Cavendish Does It Again
The intense nature of the first three days final yielded with yesterday producing a more transitional stage, but also the longest stage of the race. It was again dominated by an almost race-long breakaway, which was finally caught before the final kilometers.
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2010 Tour de France Stage 5 Recap: Cavendish Finally Takes Home The Win
Oakley’s Mark Cavendish of Great Britain returned to form in spectacular fashion today, producing a superb sprint finish to claim victory in the fifth stage of the Tour de France.
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2010 Tour de France Stage 4 Recap: Fabian Maintains Yellow Jersey
Fabian Cancellara kept his yellow jersey on a completely flat stage where the sprinter had another opportunity to prove their shape, but it was not to be for Oakley’s top sprinters Mark Cavendish and Thor Hushovd.
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2010 Tour de France Stage 3 Recap: Thor Wins & Fabian Takes Back Yellow
On another day of exciting bike racing that saw several big-name riders crash on the dreaded pavé, or cobblestones, that pepper the Paris-Roubaix course, Hushovd (Oakley BMX Chrome Radar), the Norwegian national champion, was able to increase his advantage over Mark Cavendish in the points classification competition following Monday’s ‘neutralized’ closing sprint.
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2010 Tour de France Stage 2 Recap: Chaos Continues...
France’s Sylvain Chavanel from almost the starting gun broke away to win a rain-soaked second stage of the Tour de France in which most of the favorites crashed.
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2010 Tour de France Stage 1 Recap: Three Crashes In Final Three KM
Alessandro Petacchi (Lampre-Farnese) won Sunday’s stage 1 of the 2010 Tour de France, dodging at least three crashes in the final three kilometers that took pre-race favorites Mark Cavendish (Oakley), Tyler Farrar and Oscar Freire out of the mix.
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2010 Tour de France Prologue Recap: Cancellara In Yellow
The 2010 Tour de France officially began at 4.15pm with a prologue on the streets of Rotterdam in the Netherlands. And for the third time in six years, world time trial Champion Fabian Cancellara has taken the first yellow jersey of the Tour de France.














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