Recent Motor Sports News
FERNANDO ALONSO JOINS OAKLEY FAMILY: Two-Time Formula One World Drivers’ Champ Respects Oakley Innovation
Two-Time Formula One World Drivers’ Champ Respects Oakley Innovation FOOTHILL RANCH, Calif., June 21st, 2011 – Oakley, Inc. today announced that Fernando Alonso has joined the Oakley family of pro racers. A two-time world champion, the Formula One racing driver will serve as an ambassador for Oakley in Europe and around the world.
Oakley’s roots are in motocross. And our celebrity friends learned this fact…the hard way…last month as the Big O’s rockin’ ‘Learn to Ride’ program took a few on a crash course on dirt bikes. The program – which teaches celebrities a thing or two about an action sport – brought some of Hollywood’s hottest young stars out to meet O Motocross Stars like top Supercross/AMA Motocross Championship rider Davi Millsaps in the Southern California desert (Lake Perris). But make no mistake, this wasn’t just any meet and greet. The stars got down and dirty – gearing up in Oakley Motocross gear, mounting dirt bikes and trying their luck at the intense sport.
Set your DVR now. Oakley’s Motocross Stars are set to hit NBC this weekend: Both on the track at the 2011 AMA Motocross Championship stop at High Point (Morgantown, Pennsylvania) and during commercial breaks. 2011 Supercross Champion Ryan Villopoto and defending AMA Motocross Champion Ryan Dungey are scheduled to rock TV screens all across the nation as their killer Oakley commercials air on the prominent network.