Oakley Shines at The Tour of California

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Oakley athletes dominated The Tour of California, taking the overall victory and winning 4 out of 8 stages. The eight-day race covers over 800 miles of some of California’s most beautiful terrain, including through the redwoods, the wine country, along the Pacific Coast, and finishing in Thousand Oaks, CA. Most riders claimed it was one of the most physically demanding races that they have done. This year’s tour saw some of the best cyclists in the world competing including Tour de France winners, Olympic medalists and World Champions.

Oakley’s Michael “Mick” Rogers, wearing the new limited edition BMX chrome radar, resisted an onslaught of attacks to win the Tour. Rogers took the lead at stage 5 and never looked back, winning by 9 seconds. After this win, Rogers commented that this is the world’s biggest event after the Tour de France and that he was very happy with the victory.

Oakley’s Mark Cavendish, wearing the BMX chrome jawbone, sprinted to the front in the waning meters to win the opening stage. Cavendish, a predicted favorite and 10-time Tour de France stage winner, is known as the best sprinter in the world right now. Stage one’s race was one of three stages in the eight-day race guaranteed to end in a bunch sprint, so his win, to most, was inevitable.

Watch an interview with Cavendish Here

Oakley’s Brett Lancaster of Australia surged ahead of 26 riders in the final minute to claim a rain-soaked second stage. He completed the 110.1-mile Davis to Santa Rosa road race in 4 hours, 38 minutes and 48 seconds. Lancaster, a 2004 Olympic gold medalist in team pursuit, has won stages at the Tour of Germany and at the prologue of the Tour of Italy.

Oakley’s David Zabriskie won the 113.3-mile third stage from San Francisco to Santa Cruz in 4 hours, 26 minutes and 10 seconds. The race ended in a thrilling three-man sprint to the finish line. Zabriskie edged out Michael Rogers, with Levi Leipheimer close behind, to take the victory and the leader’s jersey. “Just to touch this jersey is quite an honor," Zabriskie said. “This is my favorite race on the calendar. I’m very proud and excited to wear this.”

Oakley’s Ryder Hesjedal of Canada won the sprint and took the stage 8. Hesjedal won the final stage, a 83.5-mile circuit race in the hills that overlook the Pacific Ocean northwest of Los Angeles, including four laps of a technical 21-mile circuit, in 3 hours, 21 minutes and 56 seconds. Hesjedal finished fifth overall. “This is the biggest race in North America and the reception was unbelievable," said Hesjedal, “I’ve never seen cycling treated this big before in North America,”

The Rolling O lab was on site at stages 7 and 8. Oakley gave Mark Cavendish a Time Bomb II watch on his 25th birthday. The serial number was number 25 to match up his grand total of wins for 2009. On Sunday Oakley gave Fabian Cancellara a C Six aluminum for his domination at the spring classics.