Oakley Golf Gains Exposure
Oakley’s Ryuji Imada won the AT&T Classic in Atlanta in a sudden death playoff with a pair of Straight Jackets on the back of his visor. Oakley’s Parker McLachlin started the final day five shots behind the leader, but after a sizzling start he found himself at eight under par with a 3-shot lead. Feeling an incredible amount of pressure having never won on tour, Parker gave a couple shots back on the last few holes but still ended up shooting a 5 under 67, leaving him in a tie for 5th. The AFA exposure Parker received for the brand was incredible. As soon as CBS went live, Parker holed out his bunker shot for an Eagle and a 3-shot lead, so the cameras followed his every shot for the next five holes.
Oakley’s Ricky Barnes has been playing some solid golf as of late on the Nationwide tour. Last week he posted a fifth place finish and this week he in a tied for 10th place at the BMW Charity Pro-am after posting the round of the day. The TV cameras were following Ricky, commenting on his solid game and his on-course fashion statement.