Recent Action Sports News
There was one happening spot for the Global Press on Wednesday night in Aspen, CO. And it wasn’t at the Winter X contest site. Oakley’s biggest stars were on hand at the exquisite Viceroy Hotel in Aspen Snowmass – where over a 40 different media contacts got the opportunity to sit down with our seven of Oakley’s top ski and snow athletes including Gretchen Bleiler, Grete Eliassen, Seth Morrison, Tanner Hall, Jake Blauvelt, Sebastien Tountant and Torstein Horgmo for exclusive, one-on-one interviews in uniquely branded stations featuring the athletes’ Pro Rider Series apparel and artwork.
Oakley’s Media night has become synonymous with the kick-off of Winter X Games and this year the brand took the event to a whole new level. The day began with an opportunity for select media to hit the slopes with Oakley skiers Tanner Hall and Seth Morrison. Journalists from “Outside,” “Transworld SNOWboarding,” “Aspen Magazine,” The Sports Network and Aspen TV gathered on Assay Hill outside the Viceroy to select goggles from the Oakley goggle bar. Tanner, Seth and Oakley snowboarder Jake Blauvelt spoke about their favorite lens to help media make their selections. With everyone outfitted in their new goggles the group took off and made the most of the blue bird afternoon in Snowmass.
Oakley Announces "The Ordinary Skier:" Two Year RED Camera Documentary on Iconic Oakley Athlete Seth Morrison