While most people are looking at the calendar counting the days left in their summer vacation. Oakley’s Ski and Snowboard team is keeping it cold in New Zealand’s storm of the century while staying in the scenic town of Wanaka.
Making History: Simon Dumont Named to First-Ever U.S. Freeskiing Olympic Halfpipe Team, Instrumental In Brand Building
Simon Dumont is literally making U.S. Olympic Team history. On the heels of a landmark decision by the International Olympic Committee to include the sport of Halfpipe Skiing to the 2014 Olympic Winter Games, Oakley’s Freeski Star and X Games Gold Medalist has officially been invited to train as a member of the first-ever U.S. Freeskiing Pro Halfpipe Team. But his involvement in the sport’s breakthrough isn’t limited to throwing down in the pipe. Simon was instrumental in the development of the newly created U.S. Freeskiing Brand.
No one’s ever seen anything like it. Last weekend, a secret, mysterious photoshoot was rumored by those in the industry to have went down at Squaw Valley…one unlike any other in history. And they were right. Enter Oakley Freeski star Simon Dumont. The brainchild of O’s Ripper, the ‘Cubed Pipe’ at Squaw was six years in the making. Built through the talents of Oakley-sponsored Snowpark Technologies, and supported by Red Bull. Simon’s dream finally came into fruition. With a whole lot of planning – and a little bit of luck, that is. Simon threw down for the buzz-surrounded shoot – and some sick images were the obvious result.