Women's Line Launch Party


A warm and dreamy end-of summer evening set the scene to keep the temperatures in Africa hot as Oakley launched their fabulous new ladies range in Cape Town, South Africa. The 12th of April made way for a great mid-week party as celebs and beautiful people boogied the night away at Cape Town’s IGNITE, in Camps Bay.

Gigantic Oakley logos were projected onto the beach (just in case guests couldn’t find their way) and Cape Town’s ‘First Project’ drummers got the party beat going as guests arrived. Champagne cocktails were on tap as the crowd warmed up to watch stunning Cape Town girls modeling the fabulous new shades. Guests also got to try the new sunglasses and have their pictures taken at the Oakley booth. Craig de Souza was on the decks and kept everyone on the dance floor until the early hours. All guests left with a goodie bag (Virgin Active vouchers, Glamour Magazine Subscription, Oakley T) and one lucky party-goer won an Oakley wardrobe makeover to the value of 10,000 ZAR!