Razrwire Press Release
Bluetooth®-enabled Eyewear Helps Set the Standard for Wearable Wireless Technology
Motorola, Inc. (NYSE: MOT), a global leader in wireless communications, and Oakley, Inc. (NYSE: OO), a worldwide leader in premium sunglasses and performance products, today announced the availability of RAZRWIRE™ Bluetooth®-enabled eyewear at select Verizon Wireless retail stores and online at www.verizonwireless.com. RAZRWIRE combines patented Oakley High Definition Optics® with leading Bluetooth wireless technology from Motorola.
Fusing innovation, fashion and intelligent communications, RAZRWIRE leverages Bluetooth technology to take active-wear to a new level. RAZRWIRE’s detachable Motorola Bluetooth wireless headset lets active and style conscious consumers experience hands-free, cable-free communications.
“We know consumers need devices that keep them connected as they move from one environment to the next and RAZRWIRE is the ideal solution-setting a new standard for wearable wireless technology,” said Bruce Hawver, vice president of companion products, Motorola’s Mobile Device business. “Synonymous with the leading edge of communications services, Verizon Wireless is a perfect match for the state-of-the-art technologies of this invention.”
“As our alliance with Motorola continues to extend the possibilities of Oakley’s new electronics category, the expansion of distribution into accounts like Verizon Wireless underscores our joint strategy to partner with the world’s best companies,” said Cos Lykos, vice president of business development, Oakley, Inc. “Distribution of RAZRWIRE will be supported by the strength and global recognition of the Verizon Wireless brand, including its well-earned reputation for customer service and loyalty.”
“Whether relaxing in South Beach or shopping on Rodeo Drive, RAZRWIRE lets our customers stay in touch without having to stay put,” said Patrick Bucci, director of accessory products, Verizon Wireless. “Having built our reputation on the reliability of our nationwide network, RAZRWIRE will only complement the innovative, fun and quality accessory product that Verizon Wireless has available to our customers today.”
RAZRWIRE Bluetooth-enabled eyewear will be available at select Verizon Wireless retail locations nationwide and online at www.verizonwireless.com, www.hellomoto.com, and www.oakley.com for US $295 which includes the sunglasses, Bluetooth module and a wall charging unit. RAZRWIRE is currently available in three frame/lens color combinations: Platinum/Gold Iridium®, Pewter/Black Iridium® and Mercury/Gray. RAZRWIRE can also accommodate Oakley prescription lenses. Additional information can be found at http://oakley.motorola.com.