Oakley And New Era Team Up For "Above the Shoulders" Fashion Show
Oakley and New Era teamed up to create a unique fashion show called “Above the Shoulders.” On Saturday February 27th the two companies held their first “Above the Shoulders” at Axis Radius in Scottsdale, Arizona. It was hosted by professional golfer Ricky Barnes as a semi-culminating event to an incredible week of golf around the famous Phoenix Waste Management Open.
Oakley artists Kelley James, Mike Posner and Shwayze all performed as the models, wearing Oakley shades and New Era hats, strutted their stuff on stage.
The top 250 retail accounts enjoyed a VIP area with bottle service and the best seat in the house.