Oakley European Headquarter's Store Opening


The Lab made a quick stop in Zürich, Switzerland before going to Munich to be part of the shop opening at Oakley’s European HQ. The Rolling O Lab was there introduced to Oakley’s own HQ staff and invited local media, who learned all about Oakley’s optical technology and benefits.

Afterwards, a mix of media, Oakley people and friends celebrated the opening and enjoyed an evening with great music, fingerfood and drinks at Puls 5. Puls 5 is an old foundry building in Zürich West, now rebuilt to hold exhibitions and offices like the recently opened European HQ. Afterwards, the mixed crowd joined Oakley’s very own Swiss German rap artist Samurai to enjoy a taste of Zürich nightlife at the newly opened Exil club round the corner.