Oakley Brings All-Star Cast to Sun Logic Breck


This wasn’t your average poster signing. Oakley brought the crème de la crème of its ski and snowboard teams to Sun Logic in downtown Breckenridge for an all-star retail event.

Skiers Tanner Hall, Seth Morrison, Simon Dumont, Sammy Carlson, Jon Olsson, Jossi Wells, Jacob Wester and snowboarders Dustin Craven, Eero Ettala and Gretchen Bleiler signed their signature posters for eager fans ranging in age from five to fifty.

A live DJ, hot toddies and warm cookies drew in heavy foot traffic and by the first fifteen minutes, the store was packed.

Tanner mingled with moms, Sammy signed casts and Eero entertained the groms.

After touring the Rolling O Lab, which was set up across the street in the Blue River Plaza, RSN TV showed up to interview athletes and learn more about the Oakley Custom Program.

Just as the signing wrapped up, the snow started falling and it hasn’t stopped yet.