Rolling O Lab

Oakley High Definition Optics® Demo Tour

Our science has hit the road.

Get educated across the globe. Listen up and learn the stories and facts behind our groundbreaking technology—the reasons we simply refuse to accept the limits of conventional thinking. Experience a self-contained 40-foot motor coach with front row seats at major sporting venues. Or take a curbside queue at our retail locations.

Discover the truth about today’s eyewear marketplace of ideas at the Oakley HDO® Demo Tour. Check the schedule to see when this mobile mad science lab rolls to an event near you. Not all sunglasses are created equal—we’re taking science to the streets to show you why.

Olab News

Pimping The Hamptons

Pimping The Hamptons

Posted June 27, 2007

On Saturday, the Rolling O Lab set up at Main Beach Surf and Sport, one of Joe Mata’s (NYC &…

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Polarized Summer Fun

Polarized Summer Fun

Posted June 26, 2007

Thursday was a beautiful day in the city and the first official day of summer, basically a perfect…

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The Heartbeat of America: Malls & NASCAR

The Heartbeat of America: Malls & NASCAR

Posted May 17, 2007

The Rolling O Crew was set up ready to go for a day at the Crabtree Valley Mall in Raleigh, NC…

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Schedule

8/16/08

Nault's Windham Honda Factory Pilot

Windham, New Hampshire

8/20/08

Optical Heights

Roslyn Heights, New York

8/21-8/22/08

Chicago Cubs vs Cincinnati Reds

Wrigley Field, Chicago

8/23-8/24/08

TOBAY Triathlon & Tri-Relay

Oyster Bay, New York

8/23-8/24/08

Subaru Ironman Canada

Penticton, BC, Canada

8/29/08

Warm Winds Surf Shop

Narragansett, Rhode Island