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Second Annual Oakley Women’s “Perform Beautifully” Experience
Over 90 hand-selected women including media, accounts and athletes joined Oakley in Napa for its second annual installment of the “Perform Beautifully” Women’s experience. The weekend offered attendees the chance to experientially engage with the brand’s Spring 2012 eyewear and Spring 2011 and 2012 training apparel through product presentations and activities including a 5K run, bike tour, hike and morning outdoor sculpting/toning workout.
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Women’s Perform Beautifully Tennis Social
The O Lab is making its way around the Tar Heel state this month doing what it does best: educating people on the many technologies applied to Oakley’s High Definition Optics. It’s fair to say that a majority of today’s eyewear consumers have a misconception of the market and that’s where the O Lab comes in.
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Beautifully Performing: Oakley Music Star Kate Voegele Drops New Album, “Gravity Happens”
You’ve more than likely seen her on the CW’s One Tree Hill. Oakley’s Kate Voegele isn’t only a super talented singer-songwriter, musician and actress – she’s also a flat out amazing person. The rising artist, who played the character ‘Mia Catalano’ on the popular show, just dropped her latest album, Gravity Happens. Available for purchase on iTunes immediately, don’t dare miss out on the vocal beauty that is Kate Voegele. Also watch for her new Signature Series Oakley Beckon eyewear – coming in September!
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Oakley Heads for the Hills! The Women's Progression Sessions
For the month of March, Oakley and the Rolling O Lab have been traveling the country on a four stop tour of the Oakley Women’s Progression Sessions.
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Oakley South Africa Release 2011 Lifestyle Eyewear Collection
Oakley South Africa today unveiled their latest eyewear collection to a flurry of VIP guests which included local celebrities, sponsored athletes, media and VIP’s at the luxurious Crystal Towers Hotel and Spa in Cape Town.
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