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PGA Superstore and the Rolling O Lab
On March 2nd & 3rd, 2010 I was given an opportunity to use possibly one of the most impactful tools Oakley has ever created for education and sales generation, the Oakley Rolling O-Lab. Following the Waste Management Phoenix Open, this was perfect timing to showcase the truck in front of one of Oakley’s largest “golf specific” National Doors in Arizona, PGA Tour Superstore.
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The Waste Management Phoenix Open
Oakley made another hole in one this year at the Phoenix Open!
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Oakley Desert Showcase
Once again, the Wildfire Golf Club at the J.W. Marriott Desert Ridge hosted its annual Member-Resort Guest Demo Day.
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Oakley Rolls into Fort Carson
This past week the Oakley Rolling O Lab rolled into Fort Carson Colorado to give this side of the armed forces a chance to see the tests behind the products that they work with in the field everyday.
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Rolling O Lab & Poster Signings at Winter X Games 14
Once again Oakley had the Rolling O Lab in a prime location on-site at Winter X Games. This year we upped the ante by pulling out the big awning and displaying more Oakley product outside with a big poster-signing table for the fans.



