• Surfside Sports Snow Carnival

    Handing out checks...or stickers

    Posted almost 4 years ago by Jay Twitty

    Surfside Sports stands as one of the last premier snow retailers in the southern califonia region that truly is committed to snowboarding. Each and every year Duke and his team kick off the snow season with an annual carnival. The SURFSIDE SPORTS SNOW CARNIVAL was bigger and better than ever this year. Oakley made it’s grand entrance by bringing out the ROLLING O LAB for it’s first ever stop there. The boys rolled up in the massive rig at 6 am in order to get it all set up.

  • Rolling O Lab Completes Texas Tour at LIVESTRONG Challenge


    Posted almost 4 years ago by Brian Carlin

    Austin Texas, home to seven-time Tour de France Champion and Oakley mega super star athlete Lance Armstrong, hosted the 14th annual LIVESTRONG Challenge to help win the fight against Cancer

  • The O Lab makes noise at Interbike

    The mayhem at the Oakley booth.

    Posted almost 4 years ago by Kyle Matias

    Interbike is the largest bicycle industry trade show in North America. Taking place in beautiful Las Vegas, Nevada, Interbike is the perfect stage for companies in the cycling industry to introduce new products and technologies. Oakley’s footprint was a must see as thousands came for a tour through the O Lab and a peak at what’s new with Oakley.

  • Factory Pilot Tour TX


    Posted almost 4 years ago by Kyle Donahue

    Oakley Sales Rep Brad Melear and the crew of the National Rolling O-Lab hosted another stop of the Oakley Factory Pilot Tour on September 19th.

  • Texas Tough Pro Criterium Invades Downtown Dallas


    Posted almost 4 years ago by Brian Carlin

    The National Rolling O Lab set the stage for a little high-speed chase in the downtown streets of Dallas Texas. From the early morning sunrise to the bright lights of the city’s highest buildings, Texas Tough Pro Criterium athletes put on a show for the people of Dallas.