• FASHION: Oakley Dazzles Miami With Swimwear Runway Show, Hosted by Trimera


    Posted over 1 year ago by Andrew De Lara

    Women fashionistas probably thought little of Oakley designs just a few years ago. Lo and behold, a new era is here. Taking Miami by storm, O’s Spring 2013 Swimwear Runway Show, hosted by Trimera Group, delivered sizzling hot Oakley flare to Hyde Beach in the SLS Hotel in late July. Showcasing one of the most stylin’ swim collections around – along with pieces from UNO de 50 jewelry on the catwalk – the stunning exhibition displayed the brand’s ultra unique combination of world class style and athletic performance design that characterizes its coming swimsuit line. Lead by Oakley pro surfer Erica Hosseini and O pro beach volleyball player (and model) Jess Gysin, an amazing collection of models made it clear to guests on hand the immense evolution of Oakley’s apparel line – especially in regards to women’s design.

  • Testing gets Extreme In San Carlos de Bariloche, Argentina


    Posted over 1 year ago by Myles Ricketts

    For us it is time to find snow with the task of testing fit,function and performance of the Oakley Fall 2013 Technical outerwear. The destination, San Carlos de Bariloche in Argentina, home of Cerro Catedral, a world class ski resort and a mountaineering paradise.

  • London 2012: Final Week In Photos


    Posted over 1 year ago by John Ohail

    The Oakley Safehouse was a HUGE succes in London. Athletes, friends and family of the brand, of all kinds, came to visit us in the London Design Museum right on the south bank of the River Thames. They came before their competition to get product and healthy meals as well as after to party and celebrate their accomplishments with us. Every athlete was taken care of exactly the same and treated like family. It’s easy to see why they kept coming back. Check out some of the best photos from the final week of the London 2012 Oakley Safehouse.

  • A Month in Photos: July 2012


    Posted over 1 year ago by John Ohail

    July has been a crazy month with competition around the world ranging from performance to action to motor sports. While the pinnacle of competition takes place this month in London, athletes of all kinds around the world are also battling it out for their respective titles. Check out some of the best photos of Oakley athletes competing abroad.

  • Photos From London: Week 2


    Posted over 1 year ago by John Ohail

    Week 2 of competition is wrapping up and the Oakley Safehouse is still booming! Check out some of the best photos captured behind the scenes of all the action happening at the London Design Museum located on the Thames River, just below Tower Bridge. Athletes, employees, friends and family all unite for an exceptionally fun environment and one hell of a party. Enjoy!